BlueZoo Notified of Sixth Patent Approval

On July 12, 2021 we were informed that our sixth patent was approved by the US Patent and Trademark Office. Patent application 2019 / 0172096 A1, “Mobile Device Detection and Tracking”, was first published on June 6, 2019 and its approval demonstrates our ongoing technology leadership and reflects our commitment to innovate for the benefit of our customers. Jan-Willem Korver, BlueZoo CTO, explains that “while patent awards are not the purpose of our innovation, they are a natural outcome of our vision for a world where occupancy is measured in a privacy-centric way”. Let’s review our approach to innovation.

First, we focus on value to our customers. Our goal is not to deliver innovative technologies for their own sake. Indeed, we leverage the best of open source and 3rd-party technologies we can find, such as Google Cloud’s BigQuery and Google Cloud’s Looker. Gone are the days of developing software from the ground up. Instead, we build on the shoulders of giants.

Second, we leverage the accumulated experience created by having thousands sensors deployed around the globe, Earlier this year we announced that our 48 billionth (yes billion with a ‘B’) sensor probe was processed. We understand many of the nuances of building shapes and types, as well as unique differences in outdoor spaces. If experience and data are the lifeblood of insight and differentiation, our extensive probe data are creating an enormous ‘moat of differentiation’ about the measurement of people in spaces.

Third, when we realize meaningful breakthroughs that are novel and core to our ongoing differentiation, such as with our Wi-Fi sensor privacy protection processes, we may choose to protect them with patents. This mostly means that when our customers use our software they know that they are using exclusive innovations and are protected.

While we are proud of our development team and thrilled to have another patent approved, we are still in our early stages. Our team is working on new ways to leverage machine learning with Wi-Fi and optical sensors to provide even more insight about people, spaces, and buildings. We look forward to sharing more innovations soon

Share THIS ARTICLE

Facebook
Twitter
LinkedIn

Latest Posts

People counter sensor

Sign up for the newsletter

BlueZoo, the company behind BlueFox products, will use the information you provide on this form to be in touch with you and to provide emails about important product updates and time-to-time news about the company.

You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at info@bluezoo.io. We will treat your information with respect. For more information about our privacy practices please visit our website. By clicking below, you agree that we may process your information in accordance with these terms.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here.