BlueZoo solutions provide critical insights for a wide range of customers

Understanding current and historical occupancy data is critical to determining future risk. More relevant, accurate, and timely data can help insurers determine the best way to account for risk. This same data helps insurers’ clients improve safety and save money.

BlueZoo has been deployed to solve multiple challenges in the hospitality and retail industries, with notable impacts on operations management, guest service, food waste reduction, safety, and staffing.

Advertisers expect quantified and audited opportunities-to-see, but also want much more, including reach-and-frequency and drive-to-store analytics. Accurate, privacy-friendly measurement is essential for OOH operations, whether data are real-time or historical.

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