Dashboard

The BlueZoo Dashboard transforms sensor data into actionable insights through intuitive visualizations and customizable reports. Analysts can explore activity across individual sensors, groups, or entire organizations while comparing performance over time.

Occupancy & Visits

Monitor occupancy and visitor activity in real time or over historical periods. Interactive dashboards allow users to analyze occupancy (visits), impressions (visitors), unique visitors, dwell time, and traffic flow across sensors.

Compare Performance Over Time

Compare current performance against previous days, weeks, months, or custom date ranges to identify trends, measure changes, and evaluate operational performance. Historical comparisons provide valuable context for understanding occupancy patterns and visitor behavior.

BlueZoo’s reporting capabilities make it easy to share occupancy and visitor analytics with stakeholders across your organization. Rather than requiring every user to log into the Dashboard, administrators can create customized reports that automatically deliver key insights directly by email.

Create Customized Reports

Build reports around the sensors, Groups, Spaces, and date ranges that matter most to your business. Select the visualizations and analytics you want to include, then save report templates for recurring operational, management, or customer reporting.

Once a report has been configured, it can be delivered immediately or scheduled for automatic distribution on a daily, weekly, or monthly basis. Scheduled reporting keeps managers, executives, customers, and other stakeholders informed in a timely manner. Reports can be tailored to individual sensors, Groups, or Spaces, allowing each recipient to receive analytics that are meaningful to their role and responsibilities.

Reporting periods for periodic reports use a “look back” period that allows different visualizations in the report to use different look back periods (e.g. 2 weeks ago, 1 month ago) and different reporting grains (e.g. quarter-hours, hours, days).

Share Insights Beyond the Dashboard

Reports provide an easy way to distribute analytics to users who do not have BlueZoo Dashboard credentials. Whether sharing performance updates with customers, operational summaries with facility managers, or executive-level occupancy reports, automated reporting ensures the right information reaches the right audience at the right time.

Branded Reports

Analysts can customize reports to reflect your organization’s branding, including company logo and color theme. Create polished reports that can be shared internally with leadership teams or externally with customers and partners, helping communicate audience or occupancy insights in a professional, easy-to-understand format.

The BlueZoo Dashboard provides Administrators, and Installers with a centralized platform to deploy, configure, and maintain Wi-Fi sensor networks. From a single interface, users can organize sensors, monitor system health, review historical connectivity, configure locations, and manage deployments across one site or thousands of locations.

Organize Sensors with Spaces

Spaces provide a hierarchical view of your physical environment, allowing sensors to be organized by building, campus, floor, or room. This structure mirrors your real-world locations, making it easier to deploy sensors, manage inventory, and visualize installations on maps and floorplans.

Create Flexible Groups

Groups provide another way to organize sensors for reporting and operational management. Unlike Spaces, which represent a physical hierarchy, Groups are flexible collections that can span multiple locations. A single sensor can belong to multiple Groups, allowing organizations to analyze data by region, department, project, customer, or any other operational category.

Monitor Sensor Connectivity

Quickly identify sensor status across your deployment. The Dashboard provides visibility into sensor connectivity and operational health, allowing users to identify offline devices, troubleshoot issues, and ensure sensors continue delivering reliable occupancy data.

Manage Campaigns

Campaigns simplify the process of organizing data collection and Ground Truth activities across multiple sensors. Administrators and Analysts can create and manage campaigns to coordinate deployments, calibration efforts, and ongoing operational workflows from a centralized location.

The dashboard user model defines access in terms of Roles and their constituent Privileges.  Essentially, Analysts can only analyze sensor data in the data warehouse, while Installers and Ground-truth-collectors are able to install, calibrate, and audit sensors.  Administrators can perform both these sets of tasks, but only Super Administrators can manage existing users and create new users.

The dashboard has no role for Ground truth collectors.  Their role is restricted to the mobile app.

Our products leverage our expertise in microwave antennas and sensing, firmware development, and scalable cloud systems including real time data processing and data warehouse management. BlueZoo has invented and patented multiple techniques to pioneer smartphone impressions/occupancy measurement.

Passive microwave measurement

Scalable anonymized detection using both Bluetooth Low Energy (BLE) & Wi-Fi

Calibration & auditing

Techniques essential for maximizing measurement accuracy & accountability

Privacy protection

Meeting all international standards for consumer privacy protection

Patents

BlueZoo has been granted seven patents in audience measurement by the USPTO